The Giving Code

How charities can increase their unrestricted income

by Rachel Collinson

Unlocking the Giving Code for Sustainable Non-profit Growth

“The Giving Code” by Rachel Collinson offers invaluable insights on how small to medium-sized non-profit organisations can achieve consistent and reliable growth in their unrestricted income. This book presents a groundbreaking approach that unveils the secrets of cracking the Giving Code, enabling non-profits to secure their future and attract enthusiastic donors in abundance.

Addressing Non-profit Challenges and Aspirations

Are you a non-profit organization longing to expand your impact, increase your reach, fairly compensate your staff, and delegate administrative tasks that hinder strategic work? “The Giving Code” understands the common concerns and issues faced by non-profits, providing practical solutions that revolve around understanding the importance of donor values.

Unleashing the Power of Donor Values

At the core of this book lies the revelation that understanding and aligning with donor values is the key to transformation. By following the “Values-Driven Fundraising System,” non-profits can uncover the values and motivations of their top-tier donors. This knowledge allows them to motivate similar individuals to provide their contact details, build trust with new supporters, and cultivate lasting and impactful giving habits.

An Empowering System for Sustainable Growth

“The Giving Code” presents a step-by-step guide to implementing the “Values-Driven Fundraising System.” This system acts as a “magic tap” that unleashes a flow of new donors, providing non-profits with a reliable means of increasing their unrestricted income. With this system, organisations have the flexibility to turn the tap on when they need to grow, and off when they need to manage their outreach.

Rachel Collinson’s “The Giving Code” offers a roadmap to non-profit success by harnessing the power of donor values. This book empowers organisations to leave behind the traditional methods of fundraising and embrace a transformative approach that cultivates meaningful connections and sustainable growth. With its practical strategies and actionable insights, this book equips non-profits with the tools they need to thrive in an ever-changing philanthropic landscape.

Published by Whisper Books on 2023-05-17